DEEPA PURUSHOTHAMAN/
CLIENT PROFILE/
Industry: Leadership Consulting and Speaking
Location: Global
About: Deepa Purushothaman is a leadership author, speaker, and inclusion visionary who champions workplace equity and helps redefine how organizations support women of color and inclusive leadership.
CLIENT OBJECTIVES/
Develop Deepa’s brand strategy, brand identity, website, creative assets, events, social media content, advertising campaigns, and email campaigns to support the launch and drive sales of her new book, The First, The Few, The Only
Position Deepa to attract speaking engagements with leading corporate organizations
WHAT WE IMPLEMENTED/
Brand strategy, identity, and creative assets
Website development and lead magnets to drive traffic
Digital advertising
Targeted email campaigns to drive audience engagement
Event management
Social media creative assets
Marketing automation across all platforms
THE OUTCOME/
12K+ books sold
3,439 email subscribers
1,800 website visitors per month
10,929 Instagram followers
124 events supported
73 media engagements supported
* Results achieved within a one-year period